Why your store's images differ from Amazon's
Salla and Zid give you far more freedom than large marketplace storefronts: you can use colored backgrounds, add text and logos, and design images consistent with your brand identity. That freedom is an asset, but it requires self-imposed discipline around sizing and consistency instead of relying on strict platform-enforced rules.
Most Salla and Zid themes display the first product image in the product grid and category page, then allow an additional gallery on the product page itself. So that first image specifically needs to be clear, consistently lit, and quickly recognizable while browsing on mobile.
Square vs vertical formats
In general, a square (1:1) image is the safest choice for the product page and display grid on Salla and Zid, since it stays visually consistent regardless of the theme's layout. Vertical images (like 4:5) are typically used for promotional content on Instagram, Snapchat, and TikTok stories shared from the same store assets.
- Square (1:1): the safe default for the product card and main image gallery.
- Vertical (4:5 or 9:16): suited for social stories and ads, and for tall banners inside the store's homepage.
- Horizontal (16:9): sometimes used for wide banners at the top of the homepage or seasonal landing pages.
More important than picking a single ratio is consistency: use the same aspect ratio across all product card images in the store so the grid looks organized while browsing, since one card with a different ratio inside an otherwise uniform grid instantly breaks the professional impression.
Adding Arabic text on images thoughtfully
Many Saudi stores add Arabic text to promo images and banners — the discount name, the percentage, or the campaign tagline. To keep the text clear and easy to read right-to-left:
- Leave deliberate empty space in the original image design reserved for text, rather than placing it over busy product details.
- Use a clear Arabic typeface large enough to read on a small phone screen while scrolling quickly.
- Keep strong contrast between the text color and the background behind it, especially on compressed mobile images.
- Avoid text on the main product card image in the regular display grid; keep it limited to banners, promos, and stories.
Preparing a Ramadan campaign
Ramadan is an intense shopping season in Saudi Arabia, and shoppers expect a visual identity different from the rest of the year: warm colors, subtle elements tied to the holy month, and publishing at least a couple of weeks before the month begins.
- Prepare a unified set of images for all Ramadan promotion products using the same color palette and typography.
- Reuse the same core product assets (white or transparent background) and add a seasonal backdrop or frame around them instead of reshooting from scratch.
- Create ready-made vertical images for daily stories on Instagram and Snapchat throughout the month.
National Day and White Friday
Saudi National Day carries a clear national character — green tones and sometimes visuals tied to the flag or celebration — while White Friday is an intense discount season, similar regionally to Black Friday, requiring images that make the discount percentage extremely clear.
| Occasion | Visual character | Image priority |
|---|---|---|
| National Day | Green tones with national celebratory touches | Promotional banner images over individual product shots |
| White Friday | Bold colors highlighting the discount and countdown | Clear discount percentage on every participating product image |
| Ramadan | Visual warmth and early publishing | A unified image set across all month-long promotions |
For all these seasons, prepare the core product images (clean background and different angles) well ahead of time, then quickly layer the seasonal promo and text on top, instead of waiting to shoot everything from scratch at the last minute.
What Saudi shoppers expect from a product image
Shoppers in Saudi Arabia mostly browse on mobile and compare several stores quickly before buying. Images that earn their trust share a few specific traits:
- Enough angles of the product: a single front shot isn't enough; shoppers look for side and close-up views before adding to cart.
- An image showing actual size or scale: especially for clothing, accessories, and home furniture.
- Color consistency between the image and the real product: large color mismatches between the photo and the delivered item are a leading cause of returns and lost trust in the store.
- Fast page loading: well-compressed, good-quality images beat heavy files that slow down the product page on mobile networks.
For general specs for your store's images outside seasonal campaigns, see the store image specs guide, and if you also sell on Amazon or Noon, check the Amazon and Noon guide.
Frequently asked questions
What's the best image size for a Salla or Zid store?
A square (1:1) format is the safest choice and works well with most themes for the product page and display grid, while vertical images are mainly used for social media stories and ads.
Should Arabic text be added to every product image?
No. It's better to keep product card images in the display grid free of text for clarity, and limit Arabic text to banners, promotions, and seasonal stories.
When should I start preparing images for seasons like Ramadan or White Friday?
It's best to prepare the core product assets and design the seasonal template at least two to three weeks before the season starts, allowing time for early publishing and a consistency review before peak demand.
